The Film Reel

A remix of various films I have been a part of, coz it would take just too many 30s.

Dubai Int'l Film Festival

In a city that boasts of over 180 nationalities in its 80% expat population, we found a common language.
CAMPAIGN AWARDS SHORTLIST

Gully Cricket

The legendary cricketer, Kapil Dev, is challenged by an urchin in a game of gully (street) cricket.
The ad is for Sony Entertainment Television channel that had bought the rights for the upcoming World Cup, the idea was to recognise the country's passion for cricket, and re-position the channel in the minds of viewers and advertisers. (The campaign was extended to a very successful street activation campaign with the star.)

Our Prayer

The re-positioning of the tv channel included targeting women, the otherwise ignored fans of the game. The ad shows a traditional girl doing her morning routine, replacing the words of a holy chant with her prayers for the team.

Follow

Same old germs, new story. Ad for Lifebuoy, a Unilever antibacterial soap brand.
STORY BY MANOJ AMMANATH

Multiplicity

A Lipton ad about clearing your mind with a cup of tea.

'Clutter' was used as a creative tool across an integrated campaign to explain mental clarity.

Yoga Class

A campaign of little sins for Lipton Clear Green Tea.

Midnight Craving

A campaign of little sins for Lipton Clear Green Tea.